Première Vision (PV), Paris

I am very excited to return to Première Vision, Paris in September to present my new embroidered collection for AW 20/21. I am thrilled with the work to date, introducing new hand and digital processes and depth to my work, a wealth of textures, fabric weights and beautiful colour palettes. The alluring offer within the range has expanded and will now include digital embroidery, Irish machine embroidery, fabric manipulation and hand embroidered and beaded designs.

Inspiration for the direction of the AW 20/21 collection comes from two amazing artist/designers - Annie Albers and Sonia Delaunay for their use of abstract pattern form, colour and construction. My research and inspiration continues to grow and build, informed through museum and exhibition visits, nature, books, my sketches and observational drawings and trend research, for example I recently attended a seminar by the visionary Lidewij Edelkoort.

Jayne Goulding Design will offer conceptual and innovative designs that also deliver commerciality to suit my broad range of clients. As ever, I will be seeking new opportunities to work with designers and buyers to their
specific brief.

PV continues to be an important platform for me to grow and meet new and existing clients across the globe. This time I am looking forward to the pre-show opportunity to meet with the fabric manufacturers and the chance to work with them and grow that side of my business.

I can’t wait to present the new collection at the show and the opportunity of new working relationships. Look forward to seeing you there!

Jayne GouldingComment