Jayne Goulding is a visionary embroidery designer with 20 years experience of designing and working within the fashion and textiles industry, from high street to designer markets. She has designed and sold work in the UK and internationally including the USA, China, Japan, Europe and South Asia.
Jayne studied textiles at Nottingham Trent University, she specialised in machine and hand embroidery and graduated in 1998. She lived and worked in London working as a designer for high street retailers, suppliers and Designers across womenswear, print, embroidery and lingerie.
In 2015 she graduated with distinction with an MA in fashion and textiles from Bath Spa School of Art and Design, continuing with her love of embroidery and specialising in digital CAD embroidery. During the end of her study, she was proudly selected by Texprint 2015, an organisation of industry professionals who ‘select the best of the UK’s new graduates’ to mentor and showcase them in London and Paris, at the international trade show Première Vision Designs. The collection was warmly received and sold very well.
On the back of this success, Jayne officially launched her studio AW 17/18 collection in September 2016 at Premiere Vision Designs and now continues to show to meet returning and new customers each season.
In addition to working in the studio, Jayne also enjoys teaching part time at Bath Spa School of Art and Design as embroidery technical demonstrator.